Writing crop business does not make economic sense right now, says ICICI Lombard CEO

The crop insurance business is not making business sense for the largest private sector general insurer ICICI Lombard General Insurance. In the post results earnings call, Bhargav Dasgupta, MD and CEO, ICICI Lombard General Insurance, said that they have not been able to write any new crop business in H1FY20 due to the prevailing rates. “On the […]

7 Steps to Writing A Great Blog Post

Writing great content isn’t easy. Anyone who has ever tried knows this. Thankfully, however, there are techniques designed to make writing a great blog post easier. One of those this is to create a process for how you’ll do it. As a writer in the search marketing space, much of my time is spent crafting […]