New Business Trend: An Authentic Commitment To Purpose

“Ding dong, AVON calling!” was a catchphrase in the ’60s that represented more than door-to-door direct selling of cosmetics; it represented financial independence for women and a culture shift. More than 50 years later, the iconic brand is signaling a new business trend about putting purpose first by agreeing to an all-stock sale to Brazil-based beauty brand Natura valued at $2 billion, […]

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