Honda Civic’s typographic film champions breaking from the norm

A European campaign, created by Wieden & Kennedy London, woos drivers who want to be different. In a 60-second spot running in the UK, bold typography outlines a path that pushes the boundaries of a Honda Civic driver. “Where different takes you” is set to a voiceover from London rapper and artist Kojey Radical. It […]

Rugby Championship: Springbok phenom Aphiwe Dyantyi’s unlikely All Blacks inspiration

While Karl Tu’inukuafe and Angus Ta’avao have come from nowhere to become All Blacks, the Springboks have their very own bolter. Winger Aphiwe Dyantyi scored twice in their Wellington win but not long ago rugby wasn’t on his radar. Dyantyi was unknown to most Kiwis before he tore up the All Blacks in Wellington, but […]

Business Beat: Small Business Week nears

Cannabis facility heads to New York Atlas Growers Ltd. is preparing to participate in a four-day marketing conference in New York starting Oct. 1. The medical cannabis producers will be the only cannabis company participating in the globally recognized event called Advertising Week. Marketing, branding, advertising and technology companies from across the world will participate […]

Seagate Addresses Business Storage Needs with New 14TB Hard Drives

If you are looking for maximum storage for your business needs, Seagate may well have the right hard-disk for you. The data storage solutions provider recently launched its advanced range of 14TB hard-discs that includes SkyHawk that can store over 9000 hours of HD video, IronWolf for your NAS needs, and the Barracuda Pro for desktop computing. Seagate 14TB […]

7 design tactics to enhance the storytelling on your website

There’s more to storytelling—at least on websites—than just words. Your content is important, but the design and layout of your website contribute to the effect of your story on users. Here are seven design tips for your company to use to develop your user experience and strengthen your storytelling: 1. Structure your tone and layout […]

KSU To Offer New Graphic Web Design Certificate

The Web Design & Development program at KSU’s College of Continuing and Professional Education is being revamped to accommodate learners’ needs by breaking it into three professional certificate programs. Graphic Web Design, Front End Development, and Back End Development will offer a focused approach to the different aspects of this career field. “Web design and development skills […]

Blue Star eyes 10% market share in water purifier business

Air-conditioning and refrigeration major Blue Star Ltd is eyeing to garner 10 per cent market share in the water purifier business over the next three years, a top company official said here today. Besides mulling to consolidate its presence in residential water purifier business, the company was also testing commercial water purifiers, company Joint Managing […]

A Guide to Boston Startups

Boston recently ranked first among the top 25 startup hubs in America. Discover some of the elements that make Boston an ideal place for entrepreneurs. In the past, Boston has been an underestimated player in the startup scene. However, it recently ranked first among the top 25 startup hubs in America, according to a report by the […]