I Hear My Customers Talking About Cloud, How Do I Deliver and Make Money?

I Hear My Customers Talking About Cloud Consulting, How Do I Deliver and Make Money?

Customers want the cloud. They expect it. They demand it.

The only problem is, some IT providers aren’t giving them what they’ve heard about and want.

IT companies that serve SMBs are having a tough time making the transition from providing traditional solutions to offering services in the cloud, says one industry expert.

Why is that?  According to Chaitra Vedullapalli, cloud architect and CMO of Meylah,  one reason is “they don’t know the simple steps that will get them to add cloud offerings and still be profitable.”  She adds, “It’s not because IT providers don’t want to satisfy or wow their customers — they desperately do.  It’s just they are struggling for how to get there.”

She went on to add, “Here’s the sort of thing we hear from IT providers: ‘we don’t have the ability to sell and support comprehensive cloud based solutions.’  My company did a survey of 300+ SMB IT firms, and that’s an actual quote from one who has been in business for 5+ years.  He knows it requires business change, but the owner said he didn’t know how to go to market with strong recurring cloud offerings.”

Vedullapalli went on to say that a phenomenon is occurring where IT infrastructure and architecture are moving from the traditional on-premises approach and into the cloud. She adds that IT providers, many of which are small businesses themselves, are struggling to adapt with the trend.

“IT is changing because of the cloud,” Vedullapalli said. “Not too long ago, everything was housed in the organization on-site — servers, firewalls, databases and backups. Now, IT companies have to think like managed service providers and take care of their customers by stitching hardware, software, services and support together in the cloud.”

She added that the focus has shifted from “Exchange servers and Oracle databases” to mobile, cloud, big data and social.

“The tech stack is changing to accommodate mobile users, so you can’t have the data sitting on a local server any longer,” Vedullapalli said. “You need big data for analytics and social because people are connecting.”

The Cloud Ready Business Opportunity

According to a 2016 IDC report, cloud spending will exceed $500 billion by 2020. This includes software as a service, platform as a service, infrastructure as a service and all the professional and managed services around cloud technology, as well as the supporting software and hardware to make cloud implementations happen.

“Cloud-oriented partners with more than 50 percent of their revenue in the cloud will see twice the growth and one-and-a-half times the gross profit of other partners,” Vedullapalli said, citing the report. “It’s become clear that cloud-ready businesses are more profitable and grow at a faster rate than other non-cloud providers.”

4 Ways to Make Money from the Cloud

No one doubts that the cloud affords a wealth of opportunity, but the question is how to profit from its adoption. Vedullapalli outlined four ways cloud-ready businesses can make money:

  • Proof of Concept (POC). “In the old world of IT, providers would sell licenses and someone else would implement the services,” she said. “In the new cloud world, the approach to winning the customer differs. Cloud services or managed services providers need to pitch a proof of concept. This helps both the companies to learn and tinker with the process so that they can implement on scale. Without a POC, the service provider may never get the opportunity to attract users or engage the prospective client in a business transaction.”
  • Monthly Recurring Revenue. In the past, IT companies would often focus on project-based engagements, which meant that when one project was completed, they had to chase down another. With the cloud, providers can now use a software subscription model that enables them to become a managed solution provider and offer services and maintenance year-round, reducing customer churn.
  • Monthly Recurring Margins. Vendors can make money by reselling enterprise software. “Now, everyone is a reseller,” Vedullapalli said.
  • Upsell via Custom Projects. A fourth way to accrue income is through custom projects.

These are four ways to make money providing cloud based solutions.  Are you prepared to make money?

Cloud Paper Clips Photo via Shutterstock

[“source-smallbiztrends”]

I Hear My Customers Talking About Cloud, How Do I Deliver and Make Money?

I Hear My Customers Talking About Cloud Consulting, How Do I Deliver and Make Money?

Customers want the cloud. They expect it. They demand it.

The only problem is, some IT providers aren’t giving them what they’ve heard about and want.

IT companies that serve SMBs are having a tough time making the transition from providing traditional solutions to offering services in the cloud, says one industry expert.

Why is that?  According to Chaitra Vedullapalli, cloud architect and CMO of Meylah,  one reason is “they don’t know the simple steps that will get them to add cloud offerings and still be profitable.”  She adds, “It’s not because IT providers don’t want to satisfy or wow their customers — they desperately do.  It’s just they are struggling for how to get there.”

She went on to add, “Here’s the sort of thing we hear from IT providers: ‘we don’t have the ability to sell and support comprehensive cloud based solutions.’  My company did a survey of 300+ SMB IT firms, and that’s an actual quote from one who has been in business for 5+ years.  He knows it requires business change, but the owner said he didn’t know how to go to market with strong recurring cloud offerings.”

Vedullapalli went on to say that a phenomenon is occurring where IT infrastructure and architecture are moving from the traditional on-premises approach and into the cloud. She adds that IT providers, many of which are small businesses themselves, are struggling to adapt with the trend.

“IT is changing because of the cloud,” Vedullapalli said. “Not too long ago, everything was housed in the organization on-site — servers, firewalls, databases and backups. Now, IT companies have to think like managed service providers and take care of their customers by stitching hardware, software, services and support together in the cloud.”

She added that the focus has shifted from “Exchange servers and Oracle databases” to mobile, cloud, big data and social.

“The tech stack is changing to accommodate mobile users, so you can’t have the data sitting on a local server any longer,” Vedullapalli said. “You need big data for analytics and social because people are connecting.”

The Cloud Ready Business Opportunity

According to a 2016 IDC report, cloud spending will exceed $500 billion by 2020. This includes software as a service, platform as a service, infrastructure as a service and all the professional and managed services around cloud technology, as well as the supporting software and hardware to make cloud implementations happen.

“Cloud-oriented partners with more than 50 percent of their revenue in the cloud will see twice the growth and one-and-a-half times the gross profit of other partners,” Vedullapalli said, citing the report. “It’s become clear that cloud-ready businesses are more profitable and grow at a faster rate than other non-cloud providers.”

4 Ways to Make Money from the Cloud

No one doubts that the cloud affords a wealth of opportunity, but the question is how to profit from its adoption. Vedullapalli outlined four ways cloud-ready businesses can make money:

  • Proof of Concept (POC). “In the old world of IT, providers would sell licenses and someone else would implement the services,” she said. “In the new cloud world, the approach to winning the customer differs. Cloud services or managed services providers need to pitch a proof of concept. This helps both the companies to learn and tinker with the process so that they can implement on scale. Without a POC, the service provider may never get the opportunity to attract users or engage the prospective client in a business transaction.”
  • Monthly Recurring Revenue. In the past, IT companies would often focus on project-based engagements, which meant that when one project was completed, they had to chase down another. With the cloud, providers can now use a software subscription model that enables them to become a managed solution provider and offer services and maintenance year-round, reducing customer churn.
  • Monthly Recurring Margins. Vendors can make money by reselling enterprise software. “Now, everyone is a reseller,” Vedullapalli said.
  • Upsell via Custom Projects. A fourth way to accrue income is through custom projects.

These are four ways to make money providing cloud based solutions.  Are you prepared to make money?

[“source-ndtv”]

What is Amazon Launchpad and How Can I Use It for My Startup?

What is Amazon Launchpad and How Can I Use It for My Startup?

When it comes to eCommerce, Amazon is the undisputed king. The sprawling digital marketplace sells over 200 million products per year in America alone, and it’s consequently evolved into a crucial sales platform for businesses of all shapes and sizes.

But it can be understandably difficult for tiny startups to stand out and prosper on Amazon. That’s why last year the company decided to introduce a pioneering platform to help showcase ambitious startups and their innovative products.

Dubbed Amazon Launchpad, the service also provides a wide array of useful tools for small businesses, and pairs them with like-minded organisations in order to foster growth and collaboration. Launchpad relies upon partners like Kickstarter, Indiegogo and Y Combinator to help identify potential — and although the platform may not be right for everyone, the benefits are worth considering.

What is Amazon Launchpad?

Amazon Launchpad is a unique platform that serves two core purposes. On one hand, it’s a marketplace within a marketplace that enables customers to sift through a range of cutting-edge and innovative items produced by vetted startups. On the other hand, Launchpad is an incredibly useful service point for small businesses in need of a helping hand.

Although Amazon provides a marketplace for scores of companies, Launchpad vendors are given a bit of special treatment. Launchpad product listings are inherently more user-friendly, and allow startups to weave all-encompassing, custom narratives surrounding their products with the help of larger images, videos and more space to write. Launchpad vendors also enjoy more opportunities to get noticed through in-house advertising and a special widget on Amazon’s storefront landing page.

Elsewhere, Launchpad offers fledgling startups plenty of logistical support via its Services Hub. The hub is essentially a space for participating vendors to seek out help from colleagues and more established service providers in order to bolster productivity. Help categories range from prototyping and manufacturing to funding and sales, and all participating service providers are guaranteed to respond to startup queries within seven days.

How Can I Get Involved?

Launchpad is admittedly a little bit selective in terms of who it takes on. At present, Amazon prioritizes startups funded by crowdfunding platforms, venture capital firms and other startup accelerators that are already part of the company’s existing network — which includes names like Kickstarter, Andreesen Horowitz and Hardware Club. That said, Amazon has said it is willing to consider startups supported by companies outside the network on a case-by-case basis. Existing Amazon sellers can also apply for the program.

In order to apply for Launchpad, you must first register as an Amazon vendor and upload some basic product information onto the site. You’ll then be asked to confirm an initial order and ship an initial load of products to Amazon’s fulfillment centers. That order will essentially be used by the site to evaluate whether there’s a genuine demand for your company’s products.

If approved to join Launchpad, vendors won’t be getting a free ride. They will be expected to pay Amazon an incremental referral fee at five percent on top of the site’s standard referral fee on each item sold. That additional fee applies to all seller selections, and is charged on the total sum paid for the item by the buyer — including taxes.

Is Launchpad Right for My Business?

Amazon Launchpad provides a unique set of benefits for budding startups. Not only does the program drastically bolster a company’s visibility on the world’s best known eCommerce marketplace, but it also helps connect startups with all of the resources and service providers they’ll need in order to establish themselves. That saves small business owners a whole lot of time and hassle.

But that’s not to say the platform is without its own set of drawbacks. First and foremost, as a Launchpad vendor you’ll be expected to take part in the eCommerce giant’s ‘Fulfillment by Amazon’ service — which essentially means risking shipping all of your inventory off to Amazon wholesale before a customer has even had a chance to buy anything. That’s pretty standard practice for larger, more established companies; however, it could potentially cut a slice out of a startup’s initial profit margin.

That being said, a vast majority of startups would likely argue this is a small price to pay for the all-encompassing support that Launchpad and Amazon’s global fulfillment network provide. At the end of the day, no two businesses are alike — so you’ll have to look at the pros and cons to figure out whether Launchpad is right for your startup.

[“source-smallbiztrends”]

In my opinion Tech With Sonakshi Sinha

Personally Tech With Sonakshi Sinha

HIGHLIGHTS
Actress Sonakshi Sinha says she’s a social media addict.
She won’t leave domestic with out her tablet.
Her preferred apps are phrase video games on her cellphone.
Even as many celebrities will let you know that they In my view strive out the products they advise,generally, being a brand ambassador starts offevolved and prevents at being the face of the brand incommercials. Sonakshi Sinha tells Devices 360 that that is some distance from the case together with her: “we are doing something much more concerned due to the fact I’m going to be concerned inside the digital campaign, and we are going to use my social media presence, which I update myself.”

The Bollywood actress, who is the daughter of actor-grew to becomeflesh presser Shatrugan Sinha, says that she’s constantly been very interested in technology, specifically because of social media. “I likegetting the today’s Devices as properly. Plus, my brother may be very tech savvy. He knows all of thespecs of factors, and continues telling me about them, so that way I’ve also picked up quite a few tech…I love my phone, and there are apps and games on it that I use for too long each day.”

“So while Asus approached me, my brother already knew about the cellphone before the release, and I might in advance been using the Asus ZenFone Selfie,” says Sinha, who became promoting the phone for its release occasion. “So I had a good affect of their product, and they gave me the ZenFone Max, it isgrow to be my regular cellphone now because I do not need to price it each day.”

Sinha talked to Devices 360 about the apps and Gadgets that she swears by, and how era is changing herexistence.

Describe your era setup – what laptop/ cellphone/ pill/ digital camera/ gaming console/ other Devices doyou operate and why do you like it?
Sonakshi Sinha: I have a whole lot of Devices within the house but the most essential ones are mycellphone and my pill. I like the Asus ZenFone Max that I’m the use of, because the battery lifestyles is sosuper, but I also love my tablet for the larger display, so if I want to watch a video or do something like that I take advantage of the tablet.

The telephone is most critical and there are numerous video games and apps that I have to have all of the time, that is why the telephone matters a lot.

What are 3 apps (cellular/ tablet or Laptop/ Mac) you could not stay without and why?
Sonakshi Sinha: I love playing all types of phrase video games, I love Wordament but other phrasegames too. The alternative issue I clearly like doing is editing films, I use a group of various apps for that, however one of the favourites for me is Lapse It – this is an fantastic app if you need to make time lapse motion pictures. And that i absolutely love social media, I update my debts myself, due to the factit is the only way to Individually connect with your enthusiasts, so I don’t need a crew to try this. I’mactive on Twitter, Instagram, Fb, and Snapchat, and use all 4 of those apps regularly.

I concept about getting my very own app made as properly, a number of people do this now, and we had been thinking about it around three years ago, however then I decided that I was already accomplishinga number of human beings on social media and it is so personal, it’s converting the manner you couldhook up with your lovers.

What’s one machine (other than your smartphone) you never journey with out, and why?
Sonakshi Sinha: My tablet.

What’s your dream device/ generation setup?
Sonakshi Sinha: I desire there has been some sort of technology that might solution my telephonecalls for me, solution all of the questions that have been requested.

Down load the Devices 360 app for Android and iOS to live up to date with the state-of-the-art tech news, product opinions, and distinct deals at the popular mobiles.

Tags: Asus, Mobiles, In my view Tech, Sonakshi Sinha, Drugs

Alexa, Pay My Credit Card Bill Please!

Alexa, Pay My Credit Card Bill Please!

Amazon Echo users can already ask their virtual assistant Alexa to update their calendars, dim the lights and play some music. But soon they will also be able to ask Alexa to help them pay their credit cards.

Capital One announced Friday that it is the first bank to partner with Amazon to let customers review their finances through Alexa-enabled devices, including the Amazon Echo, Amazon Tap, Echo Dot and Fire TV.

(Amazon chief executive Jeffrey P. Bezos owns The Washington Post.)

People who own one of those devices and have a Capital One credit card or bank account will be able to request information on their account balance and most recent transactions. Instead of having to log in through their laptop or phones, customers will be able to speak the commands while they’re doing the dishes or doing other tasks around the house, said Ken Dodelin, vice president of digital products at McLean, Virginia-based Capital One.

“Maybe you’re wondering whether or not a check cleared,” he said. Credit card users can also request an update on when their payment is due and how much credit they have available. They’ll be able to ask Alexa to pay their monthly credit card bill if they’ve set up a checking account for that purpose.

For security reasons, customers will have to create a four-digit code when they set up the program, and they’ll have to provide that code by default whenever they ask for anything related to their credit cards or checking accounts, Dodelin said. But users can decide to turn off the password requirement later. “As a bank we obviously take security very seriously,” Dodelin said.

With the exception of credit card payments, the first rollout is focused mostly on helping consumers gather information about their accounts – rather than complete transactions. But the service could have broader uses in later editions. (More security measures would probably be needed before other transaction-based services could be included, Dodelin said.)

For example, Capital One is also testing out whether credit card holders would eventually want to use Alexa to put a freeze on their credit card after it has been lost or to request updates on their credit card rewards, Dodelin said, but those uses aren’t being introduced yet.

© 2016 The Washington Post

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Tags: Alexa, Amazon, Amazon Echo, Internet, Jeff Bezos
[“source-Gadgets”]