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Why Your Company Should Be Using Responsive Design

using responsive design

Is your website or e-commerce site using responsive design? If not, now’s the time to make a change.

An increasing amount of Internet traffic is coming from mobile devices such as tablets and smartphones. Not only are users doing social networking, checking and sending email, and surfing the web on mobiles; they are also making more purchases from these devices.

However, conventional web designs rarely account for the small screen sizes and different ways people use mobile devices. Responsive design corrects for these issues. It makes websites more functional and attractive whether visitors access them on desktops, tablets, or smartphones.

Benefits of Responsive Design

Adding responsive design to an e-commerce site is a wise investment for businesses of any size and in every industry. When a site readily accommodates any screen size, the benefits are:

  • Increased traffic — When customers are on the go, they often pull up websites they can view quickly and easily to obtain the information they need. Responsive sites make this possible, which results in visitors that come more often and stick around longer. 
  • Improved customer satisfaction — Websites that don’t incorporate responsive design often appear clunky and disproportionately small. Text may be hard to read and links difficult to click. With responsive design, reading and navigating a site becomes a snap, which instills confidence in potential customers. 
  • Higher conversion rates — Website visitors are often looking for a way to distinguish you from your competition and purchase your product. The easier you are to locate, learn about, and place items in a shopping cart, the more likely your site will convert visitors to customers.

How Responsive Design Works and Why it’s Important

Modern websites need to accommodate users of a variety of devices, says Google. Although traditional websites may appear on mobile screens, they often do so at such small sizes that users must manually expand content to find what they need.

If you have responsive design, your website becomes capable of automatically retracting and expanding according to the screen size of the computer, tablet, or smartphone being used.  See image above for examples.

According to recent analytics, the average website received 40 percent of its traffic from mobile users in 2013. This number had doubled since the year before.  It seems only likely to increase into the future. With more than 60 percent of mobile users in the United States currently carrying smartphones, these devices are fast becoming the primary method of Internet usage.

Considerations for Implementing Responsive Design

As companies make the transition from traditional to responsive websites, they often do so over several stages. Stages go from (1) contemplation, to (2) implementation, to (3) evaluation. Along the way, they use several considerations to guide their decisions:

  • Determining value propositions — When companies take the time to clearly define a compelling reason for audiences to visit their websites and become their customers, they end up with designs that better what they need.  What is the customer looking for? What value does the customer get?  Everything from your product to your service to your website functionality — all should work in conjunction with that value proposition.
  • Considering a mobile website — Depending on the complexity and types of features on your site, it may not work well on mobile devices, even with responsive design. Should this be the case, a separate mobile website offers a useful alternative. Customers can choose which version of the site they prefer, which enables them to customize their experience.
  • Examining competitors’ sites — Although each company’s website should be unique, look at competitor websites. This is a smart way to understand what mobile customers might expect. You may also discover ideas for functions and features that would work well on your own site. 
  • Selecting a design — When it comes to responsive design, simple is best. Many modern responsive websites incorporate larger, high-quality images along with minimal text. They use features such as cards to organize information. Regardless of the design, it should work with the functionality of the new website.

Which Type of Responsive Design is Right for Your Site?

According to DigiTech Web Design, deciding how to include responsive design in your website “depends on multiple factors, including your website’s unique characteristics, staffing capabilities, how much time you have, and your budget.”

These details help businesses choose between one or more of the prevailing responsive design adoption techniques, including:

  • Mobile-first responsive design — Companies designing a new website — or doing a complete overhaul — may want to consider this strategy. It molds the desktop site to its mobile design for a simpler, cleaner look. Mobile-first responsive design works well for companies whose audiences use smartphones and tablets as their primary device.
  • Responsive mobile sites — When a website proves too complex to translate into a responsive version, companies opt instead to build separate mobile sites from scratch. This helps the site retain its unique aesthetics.  It takes into account the separate user experiences of mobile versus desktop users.
  • Responsive retrofitting — When a website already has features conducive to responsive design, programmers change things around on the “back end” to make the site responsive without having to do a complete redesign. This often presents a more affordable option for companies who have a limited budget, or those who have already invested a great deal in web design.
  • Piecemeal responsive design — Websites may offer certain pages that are more appealing to mobile users than other pages. Rather than designing the whole website for the desktop or mobile user, a piecemeal approach treats each page separately. This option can help companies save money, if all they really need isto change a few pages.

Once you’ve decided on an approach, using responsive design will likely pay out dividends in increased traffic, happier customers, and a healthier bottom line.

Will you be a “leader of the pack” among your competitors in incorporating responsive design?

Remix of responsive design illustration by Shutterstock

[“source-ndtv”]

Spotify Free Users Complain of Malware-Infested Ads; Company Addresses Issue

Spotify Free Users Complain of Malware-Infested Ads; Company Addresses Issue

Some Spotify Free users were treated to malware-infested ads with their ad-supported music streaming service. Some users have reported on the company’s forum that random, malicious ads pop-up on the default browser while running Spotify’s freemium service.

The Next Web reports that while the original report was based on a Windows 10 machine, the malware also seems to pop up on other operating systems as well including Linux and macOS. Spotify has acknowledged the malvertising issue and told Engadget that the issue is an isolated on and has since “shut it down”.

(Also see: Spotify Debuts in Japan, Complete With Karaoke Lyrics)

“If you have Spotify Free open, it will launch – and keep on launching – the default Internet browser on the computer to different kinds of malware / virus sites,” wrote user Tonyonly on the company’scommunity page. “Some of them do not even require user action to be able to cause harm,” he added.

In a reply to the user’s complaint, Spotify said, “We’ve identified an issue where a small number of users were experiencing a problem with questionable website pop-ups in their default browsers as a result of an isolated issue with an ad on our Free tier. We have now identified the source of the problem and have shut it down. We will continue to monitor the situation. If you see this issue again, please let us know the exact date and time in this thread.”

In 2011, Spotify faced a similar issue where it displayed malicious ads to some users. The company rectified the problem and issued a public apology.

While Spotify confirms to have fixed the issue, users should still maintain caution and download ad-blockers if running Spotify Free, or shift to the company’s ad-free version instead.

Tags: Spotify, Music Streaming, Streaming, Malware, PC, Laptops, Virus
[“Source-Gadgets”]

Facebook CEO Says Group Will Not Become a Media Company

Facebook CEO Says Group Will Not Become a Media Company

Facebook CEO Says Group Will Not Become a Media Company
Facebook will not become a media company, its founder and CEO Mark Zuckerberg said on Monday, telling students the firm would remain a technology platform.

An increasing number of users are turning to social media networks, such as Facebook and Twitter, to find their news, but Zuckerberg said his firm had no ambitions to become a content provider.

“No, we are a tech company, not a media company,” said Zuckerberg, after a young Italian asked him whether Facebook intended to become a news editor.

While acknowledging the role Facebook has in supplying users with news through their connections and stressing the advantages of obtaining information from different parts of the world, Zuckerberg said Facebook was “a technology company, we build the tools, we do not produce any content”.

“The world needs news companies, but also technology platforms, like what we do, and we take our role in this very seriously,” he said, speaking from Rome’s Luiss university.

Earlier on Monday, Zuckerberg and his wife Priscilla Chan had a private audience with Pope Francis. It was the latest in a string of meetings the pontiff has held with Silicon Valley leaders, including Apple CEO Tim Cook and Alphabet’s boss Eric Schmidt.
Zuckerberg said he gave the Argentine pontiff a model of Aquila, Facebook’s lightweight solar-powered drone aimed at beaming lasers to extend internet access to places that have yet to be connected.

“We … discussed the importance of connecting people, especially in parts of the world without internet access,” Zuckerberg posted on his personal Facebook profile after the meeting.

Zuckerberg also on Monday met Italian Prime Minister Matteo Renzi, who is pushing to upgrade Italy’s limited internet infrastructure.

© Thomson Reuters 2016

Share a screenshot and win Samsung smartphones worth Rs. 90,000 by participating in the #BrowseFaster contest.

Tags: Facebook, Social, trending, Mark Zuckerberg, Apps, News

[“Source-Gadgets”]

This Coimbatore-Based Company Is Crowdfunding an Electric Bike

This Coimbatore-Based Company Is Crowdfunding an Electric Bike

HIGHLIGHTS

  • The Spero electric bike has a rechargeable battery and motor
  • There are three models with range from 30km to 100km
  • The base model starts at Rs. 29,900

The Spero electric bike, made by Coimbatore based Milltex Engineers, promises to be a smart alternative for the urban commute, but it doesn’t come cheap with the base model starting at Rs. 29,900 for the first 30 units, after which the price becomes Rs. 33,900 against an MRP of Rs. 55,000. The bike is being crowdfunded, with a target goal of Rs. 30 lakh, and 9 days to go.

The different Spero models go up to Rs. 84,900 (at retail). Despite the relatively high price there is clearly a fair amount of interest in the idea, as it’s nearly raised its crowdfunding goal with 102 backers and over a week left.

So what exactly is the Spero, and why should you be interested? It’s a smartbike concept that can be charged from a regular 5amp socket just like your smartphone, which you can then drive between 30km and 100km on a single charge, depending on the model you buy. And at the same time, it comes with pedals so you can just go to manual mode when the battery runs low.

“Working within the manufacturing has given me the knowledge and expertise with handling machinery and sourcing materials that work best with this e-bike,” says the company’s founder Manikandan. “All these things together has helped me to build a strong and reliable e-bike at affordable prices without having to compromise on quality.”

spero_parts.jpgThe idea behind such a product is simple – a powered bicycle is small and lightweight so it’s quite portable. For many of us, it’s also all that’s really required for the morning commute – and if enought people adopt the technology, it can have a significant impact on pollution, traffic congestion, and maybe even public health by promoting a healthier lifestyle.

That’s the idea anyway. Given Indian conditions, it’s not really clear how practical a bike like this is for most people, but for a growing section of urban corporate executives, it does make sense, and biking as a hobby is also growing in India, if the number of cyclists in expensive protective gear that you can see on the road are any indication.

And that appears to be the market that Milltex Engineering is also looking at with the Spero, whose crowdfunding page makes a point of highlighting the “cool, funky design”, before going on to the technical specifications. Here’s a video of the pitch:

The bike has a top speed of 25kmph, and reaches that in 10s; when the motor is running, it comes with 5-speed gears, and the whole thing is powered by a 48KV lithium-ion battery that comes with a two-year warranty. When your battery is low, you don’t need to bring the whole bike into your home or office to top it up either – the battery is detachable, and Spero claims that it charges from 20 percent to 80 percent in six hours.

The electric motor can also be used for pedal assistance – that means that you’re manually pedalling, but being helped along by the motor – this will save the battery but still not tire you out as much as regular pedalling would. There’s also a regenerative mode that charges up the battery while you pedal, though details of how much of an effect this would have are not given.

At the same time, the bike also uses standard bicycle tyres, cables, and guards, so you can swap the different parts out, repair and replace anything without needing to contact the company.

The bike, which is manufactured in Coimbatore, uses mostly local components, though the tyres are Korean, and so is the battery, which comes from Samsung. The company claims that it will deliver the first 50 bikes within a month of the campaign ending, and the remainder over the next two months, at a capacity of 50 bikes per month.

If you want to back the bike, you have 10 days left. You can choose to back the Spero e30, Spero e60, or Spero e100, which have a range of 30km, 60km, and 100km respectively, for Rs. 29,900, Rs. 36,900, and Rs. 47,900. The e30 and e100 still have some early-bird bikes left, though once those are gone you’ll have to pay Rs. 33,900 and Rs. 50,900 respectively.

Tags: Crowdfunded, Electric Bike, Milltex, Smart bike, Spero
[“source-ndtv”]

14 Cause Related, Green and Company Charitable Gifts

environmentally friendly giftsEDIT

Gifts for clients, customers and employees need not be mere gestures to maintain a business relationship. You can add meaning to these gifts and build a reputation as a company that cares.

Consider these cause related, green and company charitable gifts and ideas for the ecologic and altruistic business owner. And communicate with colleagues and clients not only your appreciation for their business – but your values as a business.

1. Choose Eco-Friendly Coffee Cup Alternatives

Of course, any travel mug is potentially environmentally friendly if it stops you from carrying around disposable coffee cups at the office or on your morning commute. But some alternatives take things to the next level, actually duplicating the experience of a light and easy to handle disposable cup without the environmental issues.

Take “I Am Not a Paper Cup” from DCI Gift Inc. The porcelain cup with silicon lid has the look of a disposable cup (as opposed to a bulky plastic travel mug). Yet you can wash it when done and presto, it is ready for your next hot or cold beverage. And it’s also microwave safe.

2. Give Girl Scout or Boy Scout Products

Not only will your purchase go to supporting local Girl Scout and Boy Scout troops. It will also bring a smile to anyone who receives it. Unfortunately these productscan be tricky to find. Ask around to see if any children of friends or co-workers are selling cookies or popcorn, and avoid common allergens like peanuts, just in case.

3. Run a Drive for a Local Shelter or Community Non-Profit

company charitable gifts

Bringing people together to help others is a gift in itself, and planning a holiday drive or collection for a local shelter or other community non-profit is the perfect way to do just that. Get everyone into the spirit of giving by collecting donations of canned goods for food kitchens, supplies for pet shelters, or clothes and blankets for local homeless shelters. Everyone can take part in order to give back to their community.

4. Give Women’s Bean Gift Baskets

Since 1989, the Women’s Bean Project has been striving to empower unemployed and impoverished women. It is hoped with support these women will “develop the work and interpersonal skills needed to function independently in the workplace and community.” The organization offers fun gift baskets (with your own company logo, if you wish) and gift sets for nearly any occasion as well as jewelry, gourmet food, and beverages, through their online service.

5. Create a Memorable Experience

Instead of buying something that might end up in someone’s basement or guest room by the end of the week, giving the gift of an experience provides a unique alternative. Oh Happy Day has a list of 10 ideas for experience gifts, from hot air balloon rides to lecture tickets. And there are apps like Vayable that offer unique secrets to inside experiences in big cities.

6. Make Something by Hand

Whether it be a card, cookies, or a hand knit scarf, making something by hand provides a more personal alternative to a store bought holiday gift anyone else could have given. Sites like Pinterest are stuffed to the gills with home-made gift ideas. And you can customize your search with a few key words in the search bar to find just the right project.

7. Highlight Locally Made Wines

company charitable gifts 3

Find a local vineyard and create a wine gift basket. This not only helps support other local businesses, but a bottle of wine is a quick and easily found gift idea when you need to grab something on the fly. Tie a bow around the neck and you’ve got a beautiful presentation. If you have the time, consider adding some home or local made goodies as well.

8. Offer Charity Gift Cards

Rather than simply donating money to a charity in someone’s name, consider a charity gift card instead, and let the recipient experience the rewards of donating to a charity of their choice. Offered by Tisbest, these work almost like regular gift cards. The difference is that instead of the recipient buying something for themselves with the card, they can use that money to donate to a cause through the Tisbest website. The cards themselves are 100% recycled plastic, and can be customized with your own photo and logo. A paperless email option is also available, or you can print the customized cards at home for a last minute gift fix.

9. Check Out These Organic Candles

company charitable gifts

These 100 percent beeswax candles from BsaB are about as eco-friendly as you can get. They feature biodegradable plastic, chemical-free pure cotton wicks, and more. The candles are long lasting, all natural, and even offer aromatherapy options. You can also get a refillable bamboo essential oil infuser or a glass candle packaged entirely from 100 percent plant materials.

10. Give the Gift of Recycled Golf Balls

Dixon offers many varieties of eco-friendly balls which are comprised of rock salt, rather than heavy metals. Four styles are featured: Earth, Wind, Fire, and Spirit. The latter is a pale pink color for the female golfer. The site also sells non-chemically treated bamboo and cotton blend clothing and accessories.

11. Give Green with Solar-Powered Battery Chargers

Companies like ReVIVE market solar powered batteries for phones and other electronic devices. They are unique and functional gifts and are surprisingly affordable. Available on the cheap for a wide variety of tech, they make a great gift for employees, colleagues, and clients alike.

12. Support Community with Local Foods

If you have a favorite bakery, why not pick up a few extra orders of cookies next time you stop by? Local food shops provide great last-minute gift ideas, from cookies to deli platters to locally made spirits. Or consider taking your employees out for lunch, dinner, or drinks at a local restaurant or bar this holiday. Websites like Independent We Stand can help you find restaurants and other businesses in your area. Or just use Google to search local eateries.

13. Give an Animal to a Family in Need

give a heifer

Heifer International has spent the last 70 years assisting those in need. Through their site, you can buy gifts for people who need them most. Animals like water buffalo, sheep, goats and heifers can be donated to families, small businesses can be launched, and clean water provided all with a few clicks. These donations benefit not only the individuals receiving them, but the entire community as more and more people are helped to self-sufficiency. Price ranges vary; donations can be made entirely by one contributor or shared among several.

14. Give the Gift of Trees

What’s better than a gift certificate to your employee’s, partner’s or client’s favorite restaurant? How about a certificate given for planting some trees to help save the planet? Groups like CarbonFund give you a unique opportunity to give a gift that also fights climate change. For example, donate $25 to plant 25 trees and CarbonFund will give you an eGift card from Restaurant.com, redeemable at any participating eatery in the same amount. You can also donate $50 or $100 to plant more trees if you so choose.

[“source-smallbiztrends”]

Bad News for Sony Mobile Fans as Company Will Reportedly ‘Defocus’ on India

Bad News for Sony Mobile Fans as Company Will Reportedly 'Defocus' on India

HIGHLIGHTS

  • Sony Mobile expects less growth in markets such as China and India
  • Sony to focus in East Asia (including Japan), Europe and the Middle East
  • The company will focus in the high value-added segment

Sony Mobile at a recent investor meet has reportedly confirmed that it will focus less on select markets like China, India, and the US where its performance has been less than satisfactory. Sony expects its smartphone business in these countries will grow only 0.3 percent in these markets, which explains its decision to “defocus” on these regions.

Xperia Blog, which got access to presentations and other material that Sony shared at the inventory meet, adds that the company now has a regional strategy which means Sony will target only regions which are expected to have improved CAGR (compound annual growth rate) smartphone growth.

Apart from China, India, and the US, Sony is also said to shrink its smartphone business in Brazil. Thereport says that Sony Mobile will instead look to focus in East Asia (including Japan), Europe, and the Middle East.

sony_slide_xperia_blog.jpg“Sony expects to ‘preserve’ its Latin American business and other Asia Pacific regions,” points out the report.

One of the slides reads: “Sony’s priority is to focus on markets where Sony can leverage its strengths to ensure profitability improvements.” In another slide, the company notes, “Sony to maintain its core focus in the high value-added segment and develop its business through product differentiation, since players that can offer high value-added smartphones globally are limited.”

Sony’s presentation slide also hints that the company expects to face intensified competition in entry and mid-tier segments from Chinese and Indian smartphone players. Sony also points to “growth slowdown in emerging markets”.

Sony earlier this year introduced an all-new Xperia X series which replaced the earlier flagship Xperia Z series. The company in May was reported to have pulled the plug on the Xperia C and Xperia M series of smartphones. Sony’s move to kill its Xperia C-Series and Xperia M-Series smartphones seems to be in line with the slides, which suggest that Sony will focus on the high end segment of the market.

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Tags: Mobiles, Sony, Sony India, Sony Mobiles, Xperia, Xperia X
[“Source-Gadgets”]

This Coimbatore-Based Company Is Crowdfunding an Electric Bike

This Coimbatore-Based Company Is Crowdfunding an Electric Bike

HIGHLIGHTS

  • The Spero electric bike has a rechargeable battery and motor
  • There are three models with range from 30km to 100km
  • The base model starts at Rs. 29,900

The Spero electric bike, made by Coimbatore based Milltex Engineers, promises to be a smart alternative for the urban commute, but it doesn’t come cheap with the base model starting at Rs. 29,900 for the first 30 units, after which the price becomes Rs. 33,900 against an MRP of Rs. 55,000. The bike is being crowdfunded, with a target goal of Rs. 30 lakh, and 9 days to go.

The different Spero models go up to Rs. 84,900 (at retail). Despite the relatively high price there is clearly a fair amount of interest in the idea, as it’s nearly raised its crowdfunding goal with 102 backers and over a week left.

So what exactly is the Spero, and why should you be interested? It’s a smartbike concept that can be charged from a regular 5amp socket just like your smartphone, which you can then drive between 30km and 100km on a single charge, depending on the model you buy. And at the same time, it comes with pedals so you can just go to manual mode when the battery runs low.

“Working within the manufacturing has given me the knowledge and expertise with handling machinery and sourcing materials that work best with this e-bike,” says the company’s founder Manikandan. “All these things together has helped me to build a strong and reliable e-bike at affordable prices without having to compromise on quality.”

spero_parts.jpgThe idea behind such a product is simple – a powered bicycle is small and lightweight so it’s quite portable. For many of us, it’s also all that’s really required for the morning commute – and if enought people adopt the technology, it can have a significant impact on pollution, traffic congestion, and maybe even public health by promoting a healthier lifestyle.

That’s the idea anyway. Given Indian conditions, it’s not really clear how practical a bike like this is for most people, but for a growing section of urban corporate executives, it does make sense, and biking as a hobby is also growing in India, if the number of cyclists in expensive protective gear that you can see on the road are any indication.

And that appears to be the market that Milltex Engineering is also looking at with the Spero, whose crowdfunding page makes a point of highlighting the “cool, funky design”, before going on to the technical specifications. Here’s a video of the pitch:

The bike has a top speed of 25kmph, and reaches that in 10s; when the motor is running, it comes with 5-speed gears, and the whole thing is powered by a 48KV lithium-ion battery that comes with a two-year warranty. When your battery is low, you don’t need to bring the whole bike into your home or office to top it up either – the battery is detachable, and Spero claims that it charges from 20 percent to 80 percent in six hours.

The electric motor can also be used for pedal assistance – that means that you’re manually pedalling, but being helped along by the motor – this will save the battery but still not tire you out as much as regular pedalling would. There’s also a regenerative mode that charges up the battery while you pedal, though details of how much of an effect this would have are not given.

At the same time, the bike also uses standard bicycle tyres, cables, and guards, so you can swap the different parts out, repair and replace anything without needing to contact the company.

The bike, which is manufactured in Coimbatore, uses mostly local components, though the tyres are Korean, and so is the battery, which comes from Samsung. The company claims that it will deliver the first 50 bikes within a month of the campaign ending, and the remainder over the next two months, at a capacity of 50 bikes per month.

If you want to back the bike, you have 10 days left. You can choose to back the Spero e30, Spero e60, or Spero e100, which have a range of 30km, 60km, and 100km respectively, for Rs. 29,900, Rs. 36,900, and Rs. 47,900. The e30 and e100 still have some early-bird bikes left, though once those are gone you’ll have to pay Rs. 33,900 and Rs. 50,900 respectively.

Download the Gadgets 360 app for Android and iOS to stay up to date with the latest tech news, product reviews, and exclusive deals on the popular mobiles.

Tags: Crowdfunded, Electric Bike, Milltex, Smart bike, Spero
[“source-ndtv”]

HTC Sees Dismal income of recent Flagship in China, paperwork VR company: reviews

HTC Sees Dismal Sales of New Flagship in China, Forms VR Company: Reports

HIGHLIGHTS
most effective 251 HTC 10 gadgets have been reportedly bought for the duration of the pre-orderduration.
HTC reportedly showed if it has fashioned a brand new VR organisation.
HTC but failed to verify its plans to spin off the VR company.
it is no secret that Taiwanese telephone producer HTC has been going via hard times inside the beyondfew years, suffering to compete in opposition to each hooked up names within the business andchinese language upstarts like Lenovo, Huawei, and Xiaomi. Its recent digital truth efforts, within theshape of the Vive VR headset constructed in collaboration with Valve, have but garnered critical acclaim.

it is on this situation that HTC is stated by using Taiwanese media to be considering spinning off its VRdepartment. any other report out of Taiwan also claims HTC has seen very dismal sales of its state-of-the-art flagship telephone – the HTC 10 – in China, the largest phone marketplace inside the global.

awareness Taiwan reviews that HTC has controlled to sell most effective 251 units of the HTC 10 in China in the course of the pre-order period that started out with Tmall and Jingdong Mall on April 25. Therecord attributes the low demand to HTC’s selection to introduce the Snapdragon 652 SoC-powered variantof the HTC 10 in China, known as the HTC 10 life-style, dealing with to alienate potential customers.

(also see: HTC 10 ‘internationalvariant Headed to India, Says employer)

The equal book in a separate report says HTC has confirmed it has set up a new agency fordevelopment of VR technology. HTC is stated to have issued the declaration as a reaction to differentnearby media reviews that the Taiwanese firm had shaped the VR organization past due last yr. It didnow not affirm whether it become considering spinning off the organization, as nearby media alsostated.

the new VR organisation while spun off will reportedly be managed totally by way of HTC Chairwoman Cher Wang. It currently operates in numerous domain names as per authorities information stated with the aid of the file, including “the sale of computer equipment, statistics software, electronics materialand precision machinery, and telecom device improvement, in addition to online retail sales.” The reportprovides the brand new organisation is also worried in global trade and warehousing commercial enterprise.
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Ford Invests in Cloud company Pivotal in Self-using vehicle Push

Ford Invests in Cloud Firm Pivotal in Self-Driving Car Push

HIGHLIGHTS
Ford will invest $182 million in cloud computing firm Pivotal.
The funding gives Ford a stake of about 6.6 percentage in Pivotal.
The investment in Pivotal could help increase FordPass on-line offerings.
Ford stated Thursday it was making an investment $182 million (more or less Rs. 1,211 crores) into San Francisco cloud computing firm Pivotal because it deepens its paintings on linked and self-riding vehicles.

The varietytwo US automaker has been working with Pivotal since late final year on cloud-basedofferings for Ford vehicles and drivers.

The announcement comes two days after rival Fiat Chrysler introduced it changed into tying up with Google determine Alphabet on growing self reliant motors.

Ford stated that the new investment in Pivotal could help similarly develop its FordPass on-line servicesand assist for drivers, together with monitoring and updating software program important to carperformance.

It additionally plans to use Pivotal’s nexttechnology cloud platform and analytics abilities to support itsdevelopment of self-driving automobiles and its independent trip automobile application.

expanding our commercial enterprise to be both an automobile and mobility organisation requiresleadingarea software program understanding to supply high-quality customer experiences,” said Ford president and leader government Mark Fields in a declaration.

“Our funding in Pivotal will assist reinforce our potential to supply those purchaser reports at the rate of Silicon Valley, along with always expanding FordPass.”

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