Are businesses becoming more responsible?

Indian businesses are sharpening their focus on responsible business practices, according to the 2017 Responsible Business Rankings of the top 200 companies by sales for 2015-16, and 20 other companies. The report, co-produced by the Indian Institute of Management (IIM), Udaipur, and business advisory Futurescape Netcoms, found that 26% more companies published business responsibility reports […]

Buzz Suggests That Podcasting Is Becoming More Popular

Podcasting has been an integral part of my content marketing strategy since 2009. This medium has opened up more doors and connections and established my professional credibility, more than just about any marketing platform that I have used. By definition, a podcast is: “A type of digital media consisting of an episodic series of audio, video, PDF, or ePub files subscribed to and downloaded through web syndication or streamed […]